I am a London-based reporter for Forbes covering breaking news. Previously, I have worked as a reporter for a specialist legal publication covering big data and as a freelance journalist and policy analyst covering science, tech and health. I have a master’s degree in Biological Natural Sciences and a master’s degree in the History and Philosophy of Science from the University of Cambridge. Follow me on Twitter @theroberthart or email me at [email protected]
Facebook published its guidelines on content distribution Thursday, reiterating that it throttles the reach of “problematic or low-quality” content including clickbait, misinformation and sensationalist health claims, as the company faces increasing pressure from users and lawmakers to reveal how it decides what content to display.
Facebook said the guidelines, previously shared through earlier announcements, have been newly gathered in the platform’s months-oldFacebook said there are three reasons it will reduce the reach of content: to incentivize creators to build “high-quality and accurate content,” to foster a “safer community,” and in response to direct user feedback.
Publishing the measures in one place—which apply to problematic posts that do not warrant removal from the site—is supposed to provide more clarity on Facebook’s internal process, the companyAccording to the guidelines, Facebook also demotes posts by people who “probably have multiple accounts for the purposes of evading enforcement,” news articles lacking clear authorship and links that lead to pages containing explicit or shocking content.
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