Facebook is facing a battle for relevancy.
Facebook says it is not dead. Facebook also wants you to know that it is not just for “old people,” as young people have been saying for years.— facing heightened government scrutiny amid growing tensions between the U.S. and China, Facebook could, perhaps, position itself as a viable, domestic-bred alternative.“I don’t even remember the last time I logged in. It must have been years ago,” said Walsh, 24, who lives in Manhattan and works in public relations.
The once-cool social media platform born before the iPhone is approaching two decades in existence. For those who came of age around the time Mark Zuckerberg launched thefacebook.com from his Harvard dorm room in 2004, it's been inextricably baked into daily life — even if it's somewhat faded into the background over the years.
It wasn't always like this. For nearly a decade, Facebook was the place to be, the cultural touchstone, the thing constantly referenced in daily conversations and late-night TV, its founding even the subject of a Hollywood movie. Rival MySpace, which launched only a year earlier, quickly became outdated as the cool kids flocked to Facebook. It didn't help MySpace's fate that it was sold to stodgy old News Corp. in 2005.
Debra Aho Williamson, an analyst with Insider Intelligence who's followed Facebook since its early days, notes that the site's younger users have been dwindling but doesn't see Facebook going anywhere, at least not any time soon.
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