.tiffanyandco has tapped Beyoncé for a second advertising campaign with fierce fashion imagery that resembles the album art from her latest release, “Renaissance.”
Photographed at Hangar Studios in Los Angeles by Mason Poole, the global campaign breaks on Tiffany’s social channels later Friday and soon in October magazines.
The forthcoming film, meanwhile, is said to embody “the carefree, joyous spirit of the album as a whole,” using Studio 54-era New York as the inspiration. Beyoncé’s first campaign had her wearing the famous Tiffany Diamond — with its 128.54 carats and 82 facets —Arnault called it the most successful campaign in company history, helping to fuel its “record year” in 2021.
“We reached a global audience, we reinforced our perception as a pop culture icon, and we drove brand relevance for our clients and for future clients,” Arnault told WWD over a Teams call Friday morning. “It definitely drove brand relevance.”
Canada Latest News, Canada Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Le Bon Marché Turns 170 in a Burst of OrangeThe Paris department store has unleashed its signature color throughout the store in playful pop-ups filled with exclusive products.
Read more »
PA Democrat John Fetterman's Campaign Employs Convicted MurderersPennsylvania Democrat John Fetterman employs two convicted murderers on his U.S. Senate campaign, federal records show.
Read more »
Naomie Harris & Natalie Dormer Set For Guillem Morales’ Thriller ‘The Wasp’ Based On Morgan Lloyd Malcolm Play; XYZ Films To Produce, Launch Sales At TIFFEXCLUSIVE: Naomie Harris (Moonlight) and Natalie Dormer (Game of Thrones) have been tapped to lead the psychological thriller The Wasp, which BAFTA winner and two-time nominee Guillem Morales (Insi…
Read more »
!['The Swearing Jar' Trailer Shows One Woman With Two Love Stories [Exclusive]](https://i.headtopics.com/images/2022/8/31/collider/the-swearing-jar-trailer-shows-one-woman-with-two-love-stories-exclusive-1564991656994144257.webp?w=640)
'The Swearing Jar' Trailer Shows One Woman With Two Love Stories [Exclusive]Watch the exclusive new trailer for theswearingjar and get swept up in the emotions of romance and grief.
Read more »