Emily Adams Bode Aujla has launched the long-awaited Bode women’s line. Here, Adams Bode Aujla tells Vogue about the path leading to this launch, and how she finds inspiration for this new line in the women of her family.
Though Emily Adams Bode Aujla, founder of Bode, has now designed her very first line of clothing for women , it’s not the first time she has designed women’s clothes. Students of Bode’s short but wildly successful history will note that while at school—simultaneously studying fashion at Parsons School of Design and philosophy at Eugene Lang College—Emily and her roommate routinely designed their own clothes for the weekend ahead.
All of which led to that day in 2016 when Emily made her very first fit sample for Bode, refashioning a favorite vintage quilt top into high-waisted trousers, thereby kicking off what has become her game-changing trademark: clothing that is ostensibly for men, though practically for any body at all.
It’s this highlighting of craft that appeals to her friends in the arts, like Tyler Mitchell, the photographer and owner of a navy blue Bode cropped charm jacket who, in his own work, reimagines the past to inspire new ways forward. “They’re really trying to get to the root of what their clothes are about,” he says. “They can contain histories and stories, and they can be personal rather than about style or a trend.
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