The people in charge of advertising no longer work at Twitter.
We’re one week into Elon Musk’s stewardship of Twitter, and, it has already spurred a “massive drop in revenue.” Or not, and that’s just what Musk is saying to distract everyone from the absolutely heartless layoffs of thousands of people that have already spurred one federal lawsuit. But you know, here’s the tweet:General Mills, and Audi
are just a few names on the list — have paused on advertising campaigns during Musk’s tumultuous takeover and ongoing mass firing event. In his version of events, the failure of advertisers to provide revenue to what’s left of his company is an attempt to “destroy free speech in America.” The responsibility of advertisers to support free speech as a principle is unclear, but their general approach to spending has a bias toward stability and brand safety.
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