This year Amazon Prime Day is bigger than ever before, but, if Amazon is smart, the made-up holiday could become even so much more powerful in the future.
, the real headline story is what Prime Day could mean not next week but years down the road.
This is now Year 4 for Prime Day. If Bezos is true to his word and the next three incarnations of Prime Day are indeed already “baked,” then the ramifications of this inconvenient truth for Amazon’s retail competition could soon be startling. Two potential moves on the horizon are well within reason and could make big waves if Amazon ever decides to pull the trigger on either one. They are:Don’t look now but Amazon has been quietly learning how to hold a Prime Day with short notice, letting the public know of the scheduled date only two to three weeks ahead of time.
A preemptive Black Friday would mean that retailers would not be able to adjust their in-store payrolls in time to react to the threat, that Amazon could target even bigger promotions on key holiday sensitive items weeks in advance, and that Black Friday would be more aptly named Red Friday because that is the color that better represents the bloodbath that would ensue from rigid payrolls, backed-up inventory and footfall declines.
Canada Latest News, Canada Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
The best early Amazon Prime Day 2019 deals Prime members can get starting todayAlthough Prime Day 2019 isn't until July 15 and 16, Amazon has already released a handful of deals to get you excited for the big annual sale event.
Read more »
Amazon Prime Day Is Coming. Here's What You Need to Know.Prime yourself for Amazon Prime Day:
Read more »
The Best Pre-Prime Day Deals, Exclusively For Prime MembersHere are some of the best deals ahead of Prime Day, available only if you have a Prime membership. This page will be updated with more deals, so check back often!
Read more »
Don't make these 6 common mistakes and do Amazon Prime Day rightAmazon's annual Prime Day sales event kicks off at midnight on Monday, July 15 — and, for the first time, it will stretch across two full days. Amazon says it will offer 'more than one million deals' but there are some common mistakes that shoppers should try to avoid during Prime Day.
Read more »
50 Million Americans Are Queuing Up For Amazon Prime Day 2019: What To ExpectPredictions for Amazon Prime Day 2019 results based upon surveys from research firms Feedvisor and Profitero, as well as a look at 2018 results. Between half to three-fourths of Amazon's 101 million Prime members in the U.S. plan on shopping this year.
Read more »
Amazon Prime Day starts tomorrow - here's everything you need to knowAmazon Prime Day starts tomorrow. Here's everything you need to know about one of the busiest online shopping days of the year. - TODAYshow
Read more »