Top officials from a political action committee backing Ron DeSantis urged donors to contribute $50 million to fund a major push ahead of the Iowa caucuses, according to attendees at the meeting, signaling a cash crunch as the campaign tries to close the gap with frontrunner Donald Trump.
The meeting was held last week before the first Republican presidential debate, and included roughly 60 donors, according to attendees who requested anonymity to speak about the discussions. The PAC is burning through cash, spending about $5 million a month in Iowa alone, the attendees said.
The money woes are noteworthy because it has been the best funded super PAC allied with a GOP candidate. However, a large payroll and the announcement last month of a major $25 million advertising buy suggests the group is spending more quickly than they can court new donors. “We see real opportunities,” she said. “The first three are going to set the conditions for the March states.”At the luncheon with donors, Never Back Down officials said Trump had likely received over $100 million in free, so-called “earned media,” TV coverage since the first of his four criminal indictments, helping him lift his polling numbers, according to the attendees.
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