The collection celebrates the new FRAME woman, starring the iconic supermodel
California-based fashion house FRAME has just announced Gisele Bündchen as the new face of the brand’s Winter 2023 collection. Marking a new chapter, the newest collection promotes the second decade for the brand.
Intent on assembling elevated codes for dressing, co-founder Erik Torstensson chose Bundchen due to her multi-facets- entrepreneur, supermodel, mother, and eco-conscious citizen, who cares equally about the planet and her impact. Creating pieces meant to transcend with the seasons, the collection seamlessly evolves with every woman’s lifestyle choices.
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