Howard is a Staff Writer based in Vancouver. He was formerly the Deputy Editor of 604 Now, and has written about the media industry for OneZero and international politics for WhoWhatWhy.
"I just think it's time that we get our own permanent 'Vancouver' sign to share our love and pride for our beautiful city — not just with locals, but with visitors from around the world," said Councillor Peter Meiszner.
"There's so much coming to our city. We've got FIFA coming in 2026, we've got the Grey Cup, we've got the Invictus Games, we've got the Juno Awards, and I just think it's time that we get our own permanent 'Vancouver' sign to share our love and pride for our beautiful city — not just with locals, but with visitors from around the world," Meiszner wrote.
Of course, any new sign would have stiff competition with the iconic East Vancouver sign, also known as the "East Van Cross," which is located near the intersection of Clark Drive and East 6th Avenue.Asked why the City couldn't just retain the existing sign outside Canada Place, Meiszner responded saying that the sign was not designed to be permanent and to withstand all weather conditions.
Other commenters asked Meiszner if people will be able to live in the new sign — alluding to Vancouver's well-documented housing crisis and likely implying that Council should be focused on that rather than the sign. To the latter, Meiszner said he was "working hard on that as well."
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