Continental wants to put your vehicle data on a blockchain-based monetization platform
Continental
That's one of the value propositions that the automotive supplier and Hewlett Packard Enterprise made when they announced their blockchain-based data sharing platform this week at Mobile World Congress in Barcelona. The DMP offers auto companies a more secure way to monetize vehicle data--with the car owner's consent--to offer in-vehicle products and services that can help differentiate their brand.
What is different is that currently the data is stored centrally, which means there is a central place that data can be altered. Continental's DMP offers a more secure solution ensures data protection by a two factor authentication, security mechanism from Ethereum blockchain and end-to-end encryption data streams," explained a Continental spokesperson in an email to FORBES."Additionally the data provider is always in control of his or her data and data privacy settings.
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