Conecta Fiction and Virtual Screenings 2021 brought together European public broadcasters for an online presentation on Tuesday that attempted to capture the alliances and challenges of the Europea…
and Virtual Screenings 2021 brought together European public broadcasters for an online presentation on Tuesday that attempted to capture the alliances and challenges of the European public broadcasters, among Europe’s biggest and most active TV companies.
With the buzz of “Around the World in 80 Days,” set to word premiere at Canneseries, and success of “Leonardo,” the model bears expanding, the panelists said. One way public broadcasters have worked to stay relevant is through the use of data – for example, the German broadcasters have shared collective audience research for the last 40 years, providing each with a more accurate measure of impact. “You know what your program is worth,” said Emmelius. Moreover, she explained that this data is clustered into “content communities” to get a better feeling with respect to development on who their audiences really are.
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