Column: You want the house, so you write the owner a love letter. But the practice is under fire

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Column: You want the house, so you write the owner a love letter. But the practice is under fire
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  • Publisher: 82%

Critics say real estate love letters 💌, which are common in tight markets, can be a tool of discrimination. Columnist LATstevelopez explains why

COVID-19 unleashed new demand for homes, made the well-off wealthier, and fueled extreme bidding wars. The result? The $1-million home is everywhere.

This practice has always struck me as creepy — a fawning essay contest in the dream house sweepstakes. In the letter, Foster and Zopf said they had looked all over Los Angeles and this was definitely the house for them. They appreciated the love that had been put into it and they would give more of the same to both the property and the neighborhood, and they hoped to raise a family in the house, as the owners had.

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