Tips about how to engage with people who think climate change is a 'hoax'.
Prof van der Linden believes that changing the minds of climate deniers is impossible without affirming - to some extent - their worldview.
"You can't convince someone if they perceive that there's a power differential," says Prof van der Linden. "The whole point of a conspiracy is the idea that there are these powerful elites conspiring against us." Prof van der Linden believes that thinking you'll win someone over with a single, one-off conversation is simply not realistic: "You have to be content with small wins, and compromise."Abbie Richards researches the spread of misinformation on social media.Abbie Richards is sceptical about the merit of arguing with climate change deniers
On TikTok, she debunks disinformation about climate change, but says she's given up trying to engage with hardcore conspiracy theorists: "I don't want to waste my energy on debunking more of their disinformation."
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