The platform’s head of trust and safety, Ella Irwin, is as polarizing as her boss, former colleagues tell The Daily Beast.
Irwin has also played a part in shadow-banning or suspending select Twitter users, including prominent journalists. When Twitter suspended multiple reporters for allegedly violating rules on doxxing , company systems indicated the time-outs were at the “direction of Ella.”
“When she comes into places, especially at Amazon, I think there was a big kind of disruption,” the person said, “because she was identifying areas of weakness across the company org in a way that eventually put her in a position overseeing those areas.” As a result, the ex-colleague added, roles were taken away from other employees. “But at the end of the day, it’s a meritocracy,” the person continued. “I think from an executive perspective, she was viewed very much as a problem solver.
The Twitter VP also said she was unaware of an employee “cry room” and that “frankly it would have been hard to have such a room as you would never be able to continuously use the same conference room in any busy Amazon building.” “Ella’s MO is to aggressively point out failures and take ownership of key initiatives, then throw warm bodies at the problems at the expense of all of the individual contributors’ time and burnout. Then, when she can’t deliver all she has promised, she vacates the position for another company, leaving the mess behind for someone else to clean up,” the former member of her inner circle said.
In recent weeks, Irwin has been handling queries from Twitter users about why certain accounts were suspended or locked. After one user claimed the person behind @monitoringbias was locked out for tweeting, “Blacks did NOT commit 53% of murders in the US in 2021. They committed 60.4% of them,” Irwin responded days later and regranted access.
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