If you squint really hard, you can see the difference.
Instead of incorporating shadows on the borders between each color, essentially “raising” them off the screen, the red, yellow, and green are simply flat. And while not mentioned by Hu, the blue circle in the middle seems to be bigger and stares into your soul even more, but maybe that’s just my imagination.
The colors in the logo do look more vibrant , but there’s another change that I would’ve never noticed if I didn’t read Hu’s Twitter thread. Apparently, Google’s design team discovered “placing certain shades of green and red next to each other created an unpleasant color vibration.” To fix this and make the icon “more accessible,” they decided to use very subtle gradients — that I’m convinced the human eye can’t even see — to prevent any color vibration.
There are also some new icons for the beta and developer versions of the Chrome logo, with the most dramatic change being a blueprint-style icon for the beta app on iOS. Hu also notes that the design team experimented with a white line that serves as the border between each color, but found that this made the overall icon smaller, potentially making it harder to recognize among other Google apps.
From 2008 until now, the Chrome logo has been getting gradually simpler. What started out as a shiny, three-dimensional emblem has been squashed down into a 2D symbol of modernity. Maybe one day I’ll get my wish and see that almost tangible 2008 Chrome logo grace my desktop once again. But not today.Subscribe to get the best Verge-approved tech deals of the week.Please confirm your subscription to Verge Deals via the verification email we just sent you.
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