The social media superstar is just getting started! (via toofab)
When Hollister approached Charli and her older sister Dixie about collaborating on a clothing line, they couldn’t turn down the opportunity. In May, the duo introduced Social Tourist to the world after working with the brand on product selection, design, branding, positioning, and marketing. Since then, the sisters have dropped six collections that have given them the chance to showcase their own personal style.
"Besides being obviously inspired by my dad because he was in the clothing business, dance has been a big part of my life. I remember going to competitions seeing everyone in their custom pieces and my grandmother taught me to sew so I've always been fascinated by making clothes that people can feel confident in.
And showing the sister's more vulnerable sides definitely resonated with fans as the series was renewed for a second season. "We were so touched by the outpouring of messages and feedback we received after sharing our not-always-perfect journey on the first season of 'The D'Amelio Show' and in seeing how others can relate to the mental health struggles that come along with the use of social media.
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