Fresh and natural products, in small batches, are key to danish skincare brand NUORI’s success 🌱
You probably aware that the longer your food lasts before expiring, the less nutritious value it has.
And what about your skincare products? Following the logic, not surprisingly, it’s the same. The majority of beauty products on the market have an extremely long expiry date, around 2.5 years. Danish brand NUORI is successfully battling the current benchmarks of shelf-life, purity and efficacy in a smart way.
When a product has a long shelf life, regardless of any newly patented preservatives and additives, it does not protect the active ingredients breaking down over time. After a couple of months the power of vitamins and active substances decrease, due to air and light seeping into the unsealed product and causing oxidisation. NUORI’s founder Jasmi Bonnén has created a line of products that are produced in small batches, using only fresh, non-synthetic and nourishing ingredients..
, utilises a clever pump mechanism in the bottle to dispense 100% pure vitamin c power into the serum, for extra freshness - absorbic acid breaks down as soon as it is mixed with water, which is why keeping it separate in this dispensing system is pure genius! Glycerin and hyaluronic acid lock in your skin’s moisture, while plant-based ferulic acid amplifies the vitamin c’s natural SPF.
All of NUORI’s products are simple yet innovative, and I really appreciate the time Jasmi and her team take to develop, research and produce their products. You can buy all of their products
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