A martech startup has raised $3.5 million to bring cannabis and CBD ads to publishers like BuzzFeed, Hearst, and USA Today
A martech startup called Vana claims that it has built a platform that can help cannabis and CBD brands run ads legally using age-gating and state-gating technology. The company says it has signed on more than 6,000 cannabis and CBD brands and retailers and has been running ads across its publisher network that includes BuzzFeed, Hearst, and USA Today.
"The cannabis industry has gone from a cottage industry to multibillion dollar industry, and you can't do that without tech infrastructure," Sheldon Owen, Vana's founder and CEO, told Business Insider. "I saw the opportunity to build a solution that helps propel these brands ahead in digital commerce while also building trust and complaince."Vana, founded as Muncheez in 2017, has raised $3.
Canada Latest News, Canada Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Here's how Boris Johnson is using the Henry VIII playbook - Business InsiderHenry was relentless in forging English nationalism before his Brexit of the day, much like Johnson now.
Read more »
17 hours a day, 7 days a week: Cruise-ship workers describe the grueling conditions they face on the jobBusiness Insider spoke with 45 current and former employees of Carnival, Royal Caribbean, Norwegian, and other cruise lines.
Read more »
How 2 friends made Swag,com a $6 million business for branded merchandise in 3 years - Business InsiderJeremy Parker built a swag company selling to tech companies like Facebook and We Work, and it's set to bring in about $6 million in revenues this year.
Read more »
Everlane's ReCashmere Line Is Made From Old SweatersThe San Francisco-based brand just launched ReCashmere, a new line of men's and women's sweaters that uses recycled fabric.
Read more »
Israeli entrepreneurs leaders in tech startups due to national character - Business InsiderTel Aviv has the most entrepreneurs per capita of any major global city and Israeli entrepreneurs are behind some of the world's biggest tech companies.
Read more »
Alphabet reportedly placed an offer to purchase Fitbit to push into the wearables market - Business InsiderAlphabet has reportedly placed an offer to purchase Fitbit – the acquisition would be a smart way for Google to enter the healthcare wearables market.
Read more »