As the threat of 25 percent U.S. tariffs on Canadian goods looms, businesses are scrambling to diversify their supply chains and explore new markets. This includes sourcing more local ingredients, developing new products, and seeking out new retailers within Canada.
HALIFAX — Vancouver businesswoman Karen Danudjaja put out a casual social media call on Monday for a “roundtable” on how entrepreneurs could survive the potential hit of 25 per cent U.S. tariffs.
“It's about diversifying our supply chain as much as we possibly can in order to be ready if the tariffs hit,” said the Vancouver-based businesswoman, who ships about 450,000 packages of her SuperBelly probiotic powder monthly to Canadian and U.S. retailers. “I really see this community rising up to overcome this obstacle,” she said in an interview Thursday.
There are challenges in the details of each potential new relationship. In one case, the firm sourced a potential purchase of Canadian frozen peach purée, but the minimum quantity was simply too large for her to store in her facility, she said. The positive side of the tariff threat is that Canadian retailers are now also looking for healthy, locally sourced Canadian packaged goods, she added. Over the last week, she counted five new retailers in Canada making inquiries about selling her family's products.
Still, there are some mixed emotions. Just weeks ago, the Nova Scotia company had been contemplating launching a separate line of products into the U.S. northeast. Russell says that is "on hold" due to the uncertainties created by Trump.
Economics TARIFFS CANADA U.S. SUPPLY CHAIN LOCAL BUSINESSES
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