The bill would not allow schools to directly pay athletes, but would permit students to receive compensation from outside sources — for example, from a video game company or for signing autographs or memorabilia.
California would allow college athletes to earn money from the use of their names, images and likenesses under a bill passed by the state Legislature on Wednesday and headed to Gov. Gavin Newsom., with athletes such as NBA stars LeBron James and Draymond Green praising the potential for California to give college athletes a share of the windfall they help create for their universities and the National Collegiate Athletic Assn. The Senate gave final approval of Senate Bill 206 by Sen.
“The NCAA has repeatedly lost anti-trust cases in courts throughout the nation,” Skinner said. “As a result, threats are their primary weapon.“from being compensated for use of their names, images or likenesses.
The bill heading to Newsom would prohibit the NCAA from banning a university from competition if its athletes were compensated beginning in Jan. 1, 2023. Supporters of the bill argued that the delayed implementation provides the NCAA time to make changes to its rules and California leeway to introduce future legislation if changes are needed to ensure schools are not penalized.
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