Fresh beer has a vibrancy and brightness that’s simply unmatched. “Fresh beer is like live music,” Moonlight Brewing founder Brian Hunt once said. “Stale beer is like listening f…
Bottles of Russian River Brewing Company Pliny the Elder beer sit in a cooler at Russian River Brewing Company in Santa Rosa, California. Fresh beer has a vibrancy and brightness that’s simply unmatched. “Fresh beer is like live music,” Moonlight Brewing founder Brian Hunt once said. “Stale beer is like listening from the parking lot.”
Of course, beer is made to remain tasty for as long as possible. Hops have preservative properties. Pasteurization can help extend the life of your beer and so does refrigeration. But even with modern brewing technology, a beer’s shelf life is finite. Your beer starts to degrade the moment it’s bottled, canned or kegged, even before it’s trucked to a distributor, who in turn delivers it to a bar, restaurant or market.
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