How a California couple sold their home in one week during the middle of the coronavirus pandemic for the asking price of $910,000
In late March, the midst of the coronavirus pandemic, Roy Quinto and Larry Lane were given just seven days to sell their California home. that, after posting professional-quality photos online, they set up a virtual open house via Google Hangout.
In late February, they decided to shop for a new home, one that would be spacious enough to house Roy's elderly parents, who were moving in with them. After a few weeks of searching, they found a home about 15 minutes away and usedTrade Up allows Flyhomes, a real-estate startup, to make cash offers for homes that it then shops to potential buyers online — and Flyhomes buys the house if it can't sell it in 90 days.
"I looked at Larry and I said, 'Well, we have seven days to sell a house in a pandemic,'" Roy told Business Insider.It was the end of March, the midst of the coronavirus pandemic, and Roy and Larry were forced to search for creative alternatives to sell their home — a three-bedroom townhouse which they listed for $910,000. Since the state was under a stay-at-home order and traditional open houses weren't allowed, they had to sell the house on photos alone.
But Sunday sang a different tune. While they only showed to two couples that day, one ended up making an offer. They said they were able to sell so quickly because the home was priced well, their virtual tours were high-quality, the photos were professional-quality, and they were lucky. It's all about setting the narrative, they explained.
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