Calgary teen ElyOtto navigates instant stardom after success of ‘Sugarcrash!’ Last August, elyotto3 uploaded a song he wrote after being laid off of his job at a pet store, to SoundCloud and TikTok, and found instant success.
You’ve heard of overnight success? ElyOtto’s ascent to stardom took little more than 80 seconds.
Naturally, record companies came a-running and suddenly ElyOtto was the subject of a seven-label bidding war that ended with RCA giving him a small fortune for the rights to release and record his present and future music. By the end of year, with RCA involved, Platt found himself set for life — a far cry from many other high schoolers who are still figuring out their postgraduate futures.“To be honest, I don’t really have too many life skills. I don’t know how to cook for myself. I eat mostly frozen meals. I had my job at Petland, but I got laid off. Things were not looking too fine for me. I had plotted a nice little space under the local crack bridge that I was probably going to lay under for the future.
“Hopefully what I’m doing is inspiring other young trans artists to put their work out there and make art expressing the way that gender dysphoria and these uniquely trans experiences turned into art.” When it comes to the actual definition of hyperpop, whose reference points seem to hail back to 100 gecs, the late trans producer Sophie, and artists A.G. Cook and Dorian Electra, Platt says there aren’t many rules to creating it.
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