A challenge Tanenbaum would face should he choose to pursue the team is having the willingness to blow through every nickel he’s ever earned
Were you to rock up to the bar at St. Tropez and tell the person next to you that you own the Toronto Maple Leafs, they might think you were in forestry. The Raptors might make more of an impression, though not lately. Everything else in the MLSE stable, forget it.A formerly great soccer club that was the inspiration for a pretty good band, Saint-Etienne is the sort of sports team whose name resonates from Tokyo to Tangiers.
A year ago, could Tanenbaum have pointed out the city of Saint-Etienne on an unmarked map? It doesn’t matter. He’ll roll into town juggling baguettes if someone tells him to. Ligue 1 is the Goldilocks option. Biggish, but not big. Competitive, but not cutthroat. It’s for people who made their money the boring way and want to make a later-in-life turn into high society.
First problem – Tanenbaum isn’t buying into Ligue 1. Saint-Etienne was demoted to the second division a couple of years ago and is bleeding money while it tries to scrabble back to the top. Ryan Reynolds is already reaching the limits of this feel-good story with his hobby team, Wrexham. The Welsh club has been promoted in two successive seasons. Now it gets tough. While Wrexham’s players were on a celebratory tour through the United States recently, a whack of the team found out it had been let go.
When fans of a venerable European club see a foreigner on the horizon, they think one thing – ‘I’m sure this rube will bankrupt himself trying to give us what we want.’ They’re not sure which coast Toronto is on , but they’re hoping that whichever it is, they grow them stupid out there.
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