For a limited time, Burger King will give customers a choice of one of three sandwiches along with chicken nuggets, fries and a drink for $5.
Burger King is planning to offer a $5 value meal promotion in an attempt to ramp up sales, reported Bloomberg Thursday. News of the offer comes amid a surge in fast-food prices that has scared off budget-conscious customers.The $5 deal comes one week after rival McDonald's announced its own $5 promo. Burger King's promotion appears to be the heftier of the two, offering customers a choice of one of three sandwiches along with chicken nuggets, fries and a drink.
Foot traffic at certain locations has either decreased or slowed in growth, restaurants have reported in recent weeks. Casual dining restaurants, like Applebee's and IHOP, are also seeing a decrease in restaurant traffic.Fast-food chains point to rising labor costs and food costs as the reason for price hikes to their menus in recent years. Across the U.S., 22 states raised their minimum wages in January, even as the federal baseline pay languishes at $7.25 an hour.
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