The playoff structure that draws complaints from some corners is working the way alignment should work; fuelling ticket sales, bullish TV and sports talk radio audiences, social media growth and ov…
Bulls of the WeekIf you’re one of those hockey fans who aren’t crazy about the NHL’s playoff format, you’re not the only one.
The key is that it’s having a bullish impact on both the regular season and playoffs. The regular season has more edge to it given the geographic rivalries that only heat up in each division. Social tracking reveals scoreboard watching is at an all-time high. Social tracking shows that big matchups like the ones we’ll see in April under this format launch the Stanley Cup playoffs with a spike in media coverage and fan engagement. TV ratings for a post-season are like a book: The better the first chapter, the better the championship finale.
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