The British Fashion Council is reimagining its seasonal showcases.
LONDON — Following the cancellation of London Fashion Week Men’s in June, the British Fashion Council has been working to reimagine its seasonal showcases.
The BFC will introduce a new digital platform in time for the June online showcase that will be open to both trade and consumer audiences. The designers participating are yet to be confirmed, but the BFC is expecting a bigger mix than the usual June lineup, with men’s and women’s talent involved. “Many of our businesses have always embraced London Fashion Week as a platform for not just fashion, but for its influence on society, identity and culture. By creating a cultural fashion week platform, we are adapting digital innovation to best fit our needs today and something to build on as a global showcase for the future.
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