'Breaking Bad' restaurant Los Pollos Hermanos comes to life via virtual restaurant BreakingBad
The restaurant featured on 'Breaking Bad' and 'Better Call Saul' gets a virtual launch on Uber Eats Oct. 24. “I loved this idea when I heard it, but I knew the devil was in the details — the food needed to be not just good, but great," dished creator Vince Gilligan.has spawned a new business venture — the virtual restaurant Los Pollos Hermanos.
Family Style Inc. — a delivery kitchen network which operates 23 "enlightened kitchens" across California, Nevada and Illinois — has partnered with Sony Pictures Consumer Products and Uber Eats to bring Los Pollos Hermanos to life under a three-year deal launching Oct. 24 exclusively on Uber Eats. Inspired by the restaurant chain owned by Gustavo "Gus" Fring, played by Giancarlo Esposito, on both Los Pollos Hermanos will offer menu items for delivery such as Pollos Tenders, Fring Fries and the ABQ Hot Chicken Sandwich. The latter is described as "a buttermilk battered fried chicken breast served on a buttered bun with dill pickle chips and a whole grain mustard spread. It comes with a dollop of “Slaw Goodman” on the side for the perfect bite.
Delivery from Los Pollos Hermanos will be available in Los Angeles initially before a planned expansion to other metropolitan destinations like San Francisco, Oakland, San Diego, Las Vegas and Chicago. Under the deal, Uber Eats will offer one week of free delivery every month on all Los Pollos Hermanos orders for a six-month period under the partnership. There will not be a brick-and-mortar location.
“For the longest time, I’ve harbored the idea of a real-life Los Pollos Hermanos where Breaking Bad fans could savor Gustavo Fring’s chicken,” said the show's creator Vince Gilligan. “Little did I realize this could be accomplished without building an actual brick-and-mortar restaurant. Yay, technology! Smart phones actually are good for something!”
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