WIRED Ultra-refined driving experience. Tech is well integrated. Fabulous interior. Excellent real-world range. TIRED Divisive exterior design. Expensive options. TV screen’s proximity could be too close for some. It’s heavy.
The Curved Display we know from the iX. It’s core to BMW’s push to digitalization and combines a 12.3-inch instrument display with a longer 14.9-inch main infotainment glass touchscreen. The whole thing is a sculpture in its own right and sits on slender brackets on top of an open-pore matte wood trim. Audio, navigation, Apple CarPlay, and so on live in individual, customizable tiles. There’s voice activation, too, which works , and passengers can now access the Personal Assistant.
As on the iX, you push a button to get out. New on the 7 are automatic doors. There’s a little button below the wheel that closes the door from inside, or you can set the system so that the driver’s door shuts when you press the brake pedal. Or use the voice activation if you’re incredibly lazy. In fact, there are four ways to open the doors without touching the door handle.
The seats are absolutely magnificent, with multifunctionality and massage programs. The back of the headrests have wood trim with electro-plated accent strips. The wool cashmere trim is sustainable and looks and feels lovely. Various interior treatments are available for the wood and metals, and there is a vegan spec. The overall effect is as good as a car interior really gets this side of a Bentley, Range Rover, or Rolls-Royce.
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