The Big Ten brought in a whopping $880 million in revenue for the 2023 fiscal year, according to a report from USA Today. It was the most revenue of any conference in college athletics, including the SEC.
The Big Ten incorporates the number "1" in its logo for a reason. During the 2023 fiscal year, no conference in college athletics brought in more revenue than the Big Ten., the Big Ten raked in $880 in total revenue for the 2023 fiscal year. It distributed approximately $60.5 million to each of its 12 longest-standing schools. The report is based on the conference's federal tax records.
The Big Ten enjoyed a 4% increase in total revenue from the 2022 fiscal year and institutions received a 3.1% distribution increase. Purdue's men's basketball team and Iowa's women's basketball team each reached the National Championship Game this season. The Boilermakers finished 34-5, falling to UConn in the title game. The Hawkeyes were defeated by South Carolina, also ending the year with a 34-5 record.
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