Big Tech to face tougher rules on targeted political ads in EU

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Deja Bù: Mark reconnects with Jessica Harnois, founder Bù Wines | SaltWireBRUSSELS - Big Tech firms will face new European Union rules to clearly label political advertising on their platforms, who paid for it and how much and which elections are being targeted, ahead of important votes in the bloc next year.

"The new rules will make it harder for foreign actors to spread disinformation and interfere in our free and democratic processes," lawmaker MEP Sandro Gozi, who has been leading the process in the European Parliament, said in a statement. The European Parliament will hold elections in June next year, with many concerned about disinformation and foreign interference in the run-up to the polls.

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