Time to stock up.
is the one for you. It all comes down to the brush: Benefit’s curved Hook ‘n’ Roll brush was inspired by classic hair rollers—hence the name—and is actually covered in tiny pink “hooks” that catch and curl each and every one of your lashes with one single swipe.. The inky black formula is supposed to last without flaking or fading for up to 12 hours, so you won’t find it smudged under your lower lash line by your lunch break.
Roller Lash has earned more than 3,000 glowing five-star reviews on Ulta’s website, so it’s safe to say that the internet is obsessed with it. Some users claim that it has replaced their go-tobecause it works just as well on their hard-to-curl lashes while being much easier to remove at night. Others note that it works as an easy, natural-looking mascara during the day and can be built up for added impact in the evening.
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