BBC VOD Service Gets Approval to Show Content for a Year, Instead of Just 30 Days, Amid Streaming Competition
SVOD services,"including global offerings such as Netflix and Amazon, have entered the U.K. market and now attract millions of subscribers and take a growing share of total viewing time," says regulator Ofcom.
Media regulator Ofcom said after a competitive review "that the BBC can go ahead" with the planned changes, adding that some programming will be available for even more than a year. "We have concluded that the BBC’s proposed changes to BBC iPlayer could deliver significant public value over time. They could increase choice and availability of public-service broadcast content and help ensure the BBC remains relevant in the face of changing viewing habits.
have entered the U.K. market and now attract millions of subscribers and take a growing share of total viewing time. Given these market developments, public service broadcasters are seeking to strengthen their VOD platforms."
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