Bargain-hunting consumers drive Dollarama past profit estimates in Q2

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Bargain-hunting consumers drive Dollarama past profit estimates in Q2
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Consumers grappling with rising living costs have relentlessly bargain-hunted and traded down to cheaper alternatives, helping to boost Dollarama's earnings.

With the rising cost of food, more and more shoppers are now getting their groceries at dollar stores. Retail expert Rocco Matteo joins Global’s Laura Casella to discuss this phenomenon, and what it could mean for consumers going forward – Sep 21, 2023

Consumers grappling with rising living costs have relentlessly bargain-hunted and traded down to cheaper alternatives. U.S. dollar stores like Dollar General and Dollar Tree have been trying to lift demand as larger rivals such as Target, Walmart and PDD Holding’s e-commerce platform Temu competed for customer dollar.

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