Barbenheimer Global Box Office Face-Off Delivers Over Half a Billion
The biggest box office face-off in years is living up to the hype. After months of build-up, “Barbenheimer” weekend is finally here, with both Greta Gerwig’s satirical comedy Barbie and Christopher Nolan’s dense three-hour biographical drama Oppenheimer vastly out-performing even the most optimistic projections.
Barbie cost a reported $145 million to produce, before marketing spends, which means that W.B. likely has a new franchise on its hands. But Gerwig, whose singular vision played a key role in making the movie the hit that it is, was recently tapped to direct two Narnia movies for Netflix. A Barbie sequel without her would be unimaginable. With this, Gerwig has scored a hat-trick of critical and commercial hits, following Lady Bird and Little Women.
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