Barbie Ferreira, Elsa Hosk and more celebrated Coach's NYFW pop-up at the brand’s Madison Avenue flagship store.
found an hour to sneak away from his atelier on Friday night to shine his light on his accessories—and the girls who love toting them around town—with a party held at the brand’s Madison Avenue flagship store.ethos, many felt it was high time to revisit the brand’s greatest It bags. Among them, Sarah Andelman, who collaborated with Vevers on the two-level retail heaven where the bags, now referred to as The Coach Originals, were being restored, remixed, remade, and even rented.
“I feel it’s very new to offer the rent-a-bag service for a brand like Coach, and I hope it will make happy some ladies who just want to try before they buy the silhouette,” Andelman, the former creative director of Colette and now the founder of creative agency Just an Idea, told. “These bags are absolutely timeless, and the goodies are very exciting too.
Not spotted anywhere in the space was the house’s former repeated C monogram; although many partygoers still held fond memories of their first Coach purchases emblazoned with the pattern. “I actually had a Coach wallet that I might have gotten at an illegal discount place,”. “It was obviously old and not in-season, but now we have the new. We’ve had our glow up!”
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