As previously reported by WWD, Authentic Brands Group is buying Rockport out of bankruptcy.
for Rockport, according to a report in WWD. Terms of the bid were not disclosed, but WWD reported that Authentic said it would need to be reimbursed $1 million for expenses related to the deal if it did not go through, as well as a $1.6 million break-up fee. in 2022. Reebok acquired Rockport in 1986 and sold it in 2015. is a “perfect addition” to the company’s portfolio, given the brand’s resonance with active consumers.
“There is a significant addressable market, presenting opportunities for the brand to evolve into a full lifestyle offering with a focus on innovation and comfort,” Salter said.
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