AT&T veteran John Stankey explains why he's restructuring WarnerMedia by DawnC331
Share to twitterin a way that breaks down the silos that historically separated the HBO, Turner and Warner Bros. units.
Stankey, a three-decade veteran of the telecom giant, said he's is looking to create a modern media company out of AT&T's $85 billion acquisition of Time Warner, which married AT&T's vast phone, Internet and satellite TV distribution with Time Warner's movie studios and TV networks, and their potentially rich trove of customer data.
NEW YORK, NY - SEPTEMBER 28: CEO, AT&T Entertainment Group AT&T John Stankey speaks at the MediaLink Presents: MASS-terclass: The New Age of Mass Personalization panel on the Times Center Stage during 2016 Advertising Week New York on September 28,Stankey isn't interested in courting niche audiences. Last fall, WarnerMedia shuttered the Korean-focused DramaFever and the digital comedy platform Super Deluxe. Instead, he's looking to grow the"largest customer base possible.
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