AT&T is pulling 'Friends' from Netflix to beef up its own upcoming streaming service.
Netflix for years has been playing up its original shows and movies, but much of its most popular video belongs to other companies. “Friends,” for example, is the second-most watched show on Netflix, according to Nielsen. The company has said it isn’t worried about the increased competition.
Netflix said in a prepared statement Tuesday that it’s sorry to see “Friends” go in the U.S. Viewing rights for other countries are not affected. AT&T also said Tuesday that the teen drama “Pretty Little Liars,” currently on Netflix, will move to its service, and that it will be the exclusive streaming hub for “Fresh Prince of Bel Air” and future Warner Bros. dramas made for The CW, the broadcast network it co-owns with CBS. It is also making original movies and series for the service, including a romantic comedy with Anna Kendrick and at least two movies produced by Reese Witherspoon.
“I don’t think any specific content matters at all” to Netflix, said Wedbush analyst Michael Pachter. The loss of “Friends” by itself isn’t a big deal, he said. But over time, if Disney, AT&T and Comcast pull all their stuff from Netflix, that becomes a problem for the streaming pioneer.
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