Peloton, AstraZeneca, and Outback Steakhouse pulled their advertising from Tucker Carlson’s Fox News show earlier this year, bringing the total count to 29
Media Matters"Our advertising media spend is determined based on demographics and psychographics, not politics," a Mitsubishi Motors North America representative told Business Insider on Monday."Our strategic marketing intent is to share our key product news with consumers through a variety of media channels. We will monitor the situation and adjust our advertising if necessary.
Outback Steakhouse, Peloton, and pharmaceutical company AstraZeneca all appear on Media Matters' list of advertisers on Carlson's show. While each has recieved backlash on social media on Monday, the three brands said they stopped running advertisements on the program earlier this year. Outback Steakhouse stopped advertising on Tucker Carlson's Fox News show earlier this year as brands fled in droves after the host's controversial comments
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