'Sensorially supercharged' Bowers & Wilkins' system promises high performance, ultra luxury audio in DB12.
We all know that car audio is more important than ever. Customers don’t so much demand as expect the pinnacle in connectivity, sound quality, and style from their in-car systems. It’s reflected in just how much effort is invested by manufacturers to achieve the very best; nowhere is that better demonstrated than with, which will be the first Aston Martin to feature Bowers & Wilkins' newly developed Surround Sound System as an option.
The headlines are dominated by the numbers, of course, with 1,170W of power, 15 speakers, a 14-channel amp and five B&W Nautilus Aluminium Double Dome Tweeters. But there’s far more to this latest collaboration than just being able to blast out inappropriately loud ABBA via the smart new interior controls. The very fact the tie-up exists is notable for starters, Aston and Bowers & Wilkins today confirming their status as official partners ‘striving for heightened levels of performance’.
Like a new car, a new audio installation features the latest in technology as well. There are five B&W Continuum mid-range speakers in the DB12, said to represent eight years of development to deliver ‘a great step forward in midrange speaker performance’ thanks to a carefully damped woven composite construction. The aforementioned tweeters should reduce resonance, and their location separate from the rest of the cabinet reduces what’s called coloration and minimise acoustic reflection.
Dan Shepherd, Vice President of Licensing and Partnerships at Bowers & Wilkins, said: “The alignment of Bowers and Wilkins with Aston Martin is an entirely natural one, with both celebrating their British heritage while being renowned for innovation and creating thrilling experiences. As well as car-audio integration, this exciting new partnership will also lead to elevated brand co-operations in the future. We proudly look forward to the next chapter.
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