Abortion advocates criticize the facilities’ advertising and promotion of unproven medical treatments.
. Those claims have drawn criticism from Democratic lawmakers, medical experts and abortion access groups who note that there’s no scientific evidence or federal approval to back them up.
“We really try to assess the needs that people who are coming in to be served have,” said Leticia Lopez Higdon, Alternatives Pregnancy Center’s director of client operations. “We kind of look at their whole life picture, we understand what’s going on in their lives and where they have needs. Sometimes it’s around housing, sometimes it’s around employment, sometimes it’s around mental health.” Alternatives does not directly provide aid to address those needs and instead refer patients elsewhere.
The bill being drafted by Colorado lawmakers, described to the Post by two lawmakers and several advocates involved, would ban the pregnancy centers from using deceptive advertising. It would also make it a deceptive trade practice to advertise for the so-called “abortion pill reversal” treatment, and it would threaten medical providers who facilitated the treatment with licensure penalties.
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