Barbiecore has been a ruling summer fashion trend but American Girl is saluting the Harlem Renaissance with its newest doll.
Bennett’s “Meet Claudie” paperback was illustrated by Laura Freeman. It comes with every doll and is also available in a separate keepsake hardcover edition.
Through a collaboration with Harlem’s Fashion Row, the Mattel-owned company’s 21-inch “Claudie” can be dressed in three special-edition outfits that are meant to be modernized versions of ’20s glamour. Started in 1986, American Girl has had its own renaissance as of late, thanks first to influencers posting from the flagship café, TikTokers sharing American Girl-inspired recipes and sardonic memes about wish-list American Girl dolls.
Black, who designs under the label Sammy B, discussed the new project Tuesday. After first going the corporate route in fashion design, she started her own business in 2016. Prior to that, Black worked at the Aeropostale-owned Jimmy’Z specializing in women’s denim and also freelanced in design and consulted for a number of other brands, including American Apparel, Jessica Simpson, Jordache and Target.
With the outfits that she has designed Black hopes that young girls will be able to envision themselves now and their future selves in other areas. “Growing up, I don’t know if as much love and attention was put into the Brown and Black girls. Even I wanted the blonde doll because I felt that the outfits and accessories were better,” Black said. “With Claudie, I feel that everything about her is special even from her casual outfits to the outfits that I designed, she looks super cool.
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