Prime Day will return to its normal summertime slot after Amazon postponed the two-day sales event last year due to the coronavirus pandemic.
reported last month that Amazon would select June 21 and 22 as the dates for this year's Prime Day, citing notifications sent to employees.
CFO Brian Olsavsky said during Amazon's most recent earnings conference call that the company would hold Prime Day one month earlier this year because July is typically a busy vacation period.that a June Prime Day could potentially help soften year-over-year comparisons to its business during lockdowns last spring.
Amazon has forecast second-quarter revenue will be between $110 billion and $116 billion, which surpassed Wall Street's projected $108.6 billion and implies a bump from Prime Day.
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