Second iteration will target Canadians living in smaller parts of Ontario, in addition to major cities in Newfoundland and Labrador, Prince Edward Island, New Brunswick and Nova Scotia
The Alberta government is expanding its Alberta Is Calling advertising campaign to attract workers from Ontario and Atlantic Canada to fill tens of thousands of job vacancies across the province.
But this round will target Canadians living in smaller parts of Ontario, such as Hamilton, London and North Bay, in addition to major cities in Newfoundland and Labrador, Prince Edward Island, New Brunswick and Nova Scotia. While there is no clear link, Mr. Jean tied the spike in migration to Alberta in the third quarter last year to the Alberta Is Calling campaign, which ran from Aug. 15 to Oct. 17.
Additionally, this data set shows the average hourly wage offered in Alberta was $24.80, which is above the national average but just shy of British Columbia’s $25.45 – the highest among the provinces.
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