CEO of the Edmonton-area T-Rex Distillery wants apology from Service Alberta Minister Dale Nally for creating negative public feedback
An Alberta distillery behind four-litre vodka jugs that stirred controversy this week says it was unfairly targeted on social media and wants an apology from the cabinet minister who said the product was not responsibly priced.
Yvonne Irnich, CEO of the Edmonton-area T-Rex Distillery, told The Canadian Press on Friday that negative public feedback over the jugs was initially overwhelming. “It is a matter of supply and demand, and the demand for low-price alcohol is big,” Irnich said, noting there are even cheaper vodkas on the market.
After Nally expressed his concerns about the vodka jugs and said he was looking at intervening, he clarified that he would not impose floor prices.
Irnich Rule Alberta Week Distillery Price Publicity The Canadian Press Alberta Edmonton
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