Adidas raises 2024 guidance after Nike saw weakening sales

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Adidas raises 2024 guidance after Nike saw weakening sales
Julie HymanJosh LiptonMarket Domination
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Athletic apparel brand Adidas (ADS.DE) is hiking its full-year earnings guidance for 2024, citing weakening sales from rival brand Nike (NKE). Market...

hereWeaker sales from rival Nike , one of the factors helping boost the German footwear brand.It sounds like fans like those classics, but also more sales from its stockpile of of easy footwear, too.The, uh, US shares, which were open when this came out, are seeing a little bit of a boost here.

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