Canada redefines sport success heading into Paris
If an obsession with medals contributed to Canada’s safe sport crisis, how will the country measure success in Paris?
“Our goal as an organization is to help every athlete get to the competition and know that they have done everything possible to achieve their goals in an environment that promotes and protects their psychological and physical health and safety,” Merklinger said. Canada and Australia withdrew from 2020, citing safety concerns, two days before the International Olympic Committee announced the postponement.Despite training restrictions and a lack of pre-Tokyo competition, 24 medals were the most by a Canadian team at a non-boycotted Summer Olympics. Seven gold equalled the most.
Safety and success hand in hand may still be an applicable message for the Canadian team heading into Paris, but in a different context. Canadians have a voracious appetite for watching Olympic Games. Tokyo’s Olympics drew 28 million television viewers and 37 million in streamed views, according to rightsholder CBC.
“I’m feeling really good right now and having only three years between each Olympics is good for me,” said diver Pamela Ware, who recently won a bronze medal at the world championship. For those who competed in largely empty venues in Tokyo, the chance to perform for Paris crowds that include their friends and family was another carrot to continue.
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