Brunello Cucinelli's Solomeo isn’t just his home; the castle has become his passion project:
, the Umbria native and designer-cum-enlightened philosopher-king, has been working towards for the past 25 years. That's 500 journalists traveling to a town whose last census, in 2001, counted only 436 residents. Such is the exponentially outsize impact of Cucinelli, whose cashmere empire has made him a billionaire, on the village a half hour from where he was born in Castel Rigone in 1953.
There's a definite gravity to Cucinelli's influence: the farther away you get from his meticulous second-floor office, where he can look up to see rows and rows of exactingly ordered and purposefully spaced open-plan desks of employees all facing him, and out into the factory, the more apt you are to notice the smallest sense of disorder creeping in.
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