In our weird global world, hipness is commodified and authenticity lost. But a culinary tour confirms South Korea's genius for reimagining pop culture, writes frankshyong.
Sometimes you leave Los Angeles only to find that it has arrived at your destination long before you.in the basement of a train station on my way to try Afuri Ramen, a yuzu ramen specialist.
The similarities ended there. Randy’s Donuts in Seoul features the sloped tile rooftops found on hanoks, traditional Korean homes. The interior mixed light wood accents and polished white granite tabletops with paper lanterns and wall decor inspired by sliding paper screen doors.
By the time I got there, Randy’s in Seoul was old news. There are now five Randy’s Donuts locations in Korea, the first of which opened in August 2019 on Jeju Island, a popular Korean honeymoon destination. Now you can find Randy’s in Costa Mesa, Las Vegas and even Manila. Dunkin’ Donuts and Krispy Kreme have been duking it out in Korea for decades.
After Wendell decided to close down the chain in the 1970s and sold off the locations one by one, at least four monumental doughnuts stayed open under names like Kindle’s, Dale’s and Donut King II. Randy’s presence in Korea reflects the country’s particular cultural wizardry, which hoovers up hip concepts from all over the globe and creates remixes, replicas and remakes that are so skillfully done that you hardly notice the historical or cultural incongruities.
“Sometimes there will be this thing that I think is really cool, like, and then I’ll come back a few years later and it’ll be a cosmetics store,” Lee said.
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